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About Future Now


  • IFTF's Future Now draws on research and forecasting at the Institute for the Future, a Palo Alto, CA think tank specializing in the future of technology, health, and organizational change. It began in September 2003.

Who is Future Now?

  • IFTF's Future Now is a group weblog, founded by Institute research director Alex Soojung-Kim Pang in September 2003. Its contributors include IFTF researchers interested in emerging technologies, the future of Asia, and the social and economic impacts on new technologies; IFTF corporate affiliates; academic partners; and members of the Innovation Lab, a Danish futures group with offices in Aarhus and Copenhagen. A complete list of contributors is available here.

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November 20, 2006

Quote of the day

New technologies carry great potential for improving and refining the conceptualization and application of futures research methods. For example, the Internet has made participatory approaches among geographically dispersed people practical. Just forty years ago, computers were not much of a factor in futures research. The Delphi method was accomplished with pencil and paper in 1963, and sent through mail. However, if the current trends continue, forty years from now nearly all futures methods will be conducted in software, through networks, with diverse and changing sets of people, continually cross-referenced data, and monitoring decisions. Hence, the image of a few bright people, using a few interesting methods to forecast the future, may be replaced by the image of many people interacting with many combinations of methods to shape the future by blurring the distinctions between research and decision making. (Gordon, Glenn and Jakil, "Frontiers of Futures Research: What's Next?" Technological Forecasting and Social Change 72 (2005), 1064-1069, quote on 1065.)

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